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Wednesday, October 25, 2006

Napoleon Hill's A Year of Growing Rich: 52 Steps to Achieving Life's Rewards by Napoleon Hill and W. Clement Stone (Paperback - Dec 1, 1993)

Little Gold Book of YES! Attitude: How to Find, Build and Keep a YES! Attitude for a Lifetime of SUCCESS by Jeffrey H. Gitomer (Hardcover - Dec 16, 2006)

  • Hardcover: 208 pages
  • Publisher: FT Press; 1 edition (December 16, 2006)
  • Language: English
  • ISBN-10: 0131986473
  • ISBN-13: 978-0131986473

product Description

Every business winner has one thing in common: a YES! Attitude that's powerful enough to help them achieve the impossible! When you've got a YES! Attitude, you assume everything will start with "YES!" ...and you'll find a way to "YES!" even when the first, second, and third answer you hear is "NO!" You say you weren't born with a YES! Attitude? No problem! Jeffrey Gitomer will give you all the tools you need to build one. As the world's #1 expert in selling (and the author of the best-sellers Little Red Book of Selling and Little Red Book of Sales Answers.) Gitomer knows more about attitude than anyone. Now he's brought those lessons together in a book you can read in one sitting... a book that'll change your life! What makes this book unique? It's not just "inspiration": it's a complete, step-by-step, fully-integrated game plan for understanding and mastering your attitude. You'll learn 7.5 specific things you can do to maintain your intensity, drive, and commitment... discover 20.5 "attitude gems" that capture the value of thousands of dollars of books and courses... learn how to overcome the 10.5 most dangerous "attitude busters"... then learn how to maintain your YES! Attitude every day, for the rest of your life! Don't just read this book once: study it, live it -- and win!

From the Back Cover

Every business winner has one thing in common: a YES! Attitude that's powerful enough to help them achieve the impossible! When you've got a YES! Attitude, you assume everything will start with "YES!" ...and you'll find a way to "YES!" even when the first, second, and third answer you hear is "NO!" You say you weren't born with a YES! Attitude? No problem! Jeffrey Gitomer will give you all the tools you need to build one. As the world's #1 expert in selling (and the author of the best-sellers Little Red Book of Selling and Little Red Book of Sales Answers.) Gitomer knows more about attitude than anyone. Now he's brought those lessons together in a book you can read in one sitting... a book that'll change your life! What makes this book unique? It's not just "inspiration": it's a complete, step-by-step, fully-integrated game plan for understanding and mastering your attitude. You'll learn 7.5 specific things you can do to maintain your intensity, drive, and commitment... discover 20.5 "attitude gems" that capture the value of thousands of dollars of books and courses... learn how to overcome the 10.5 most dangerous "attitude busters"... then learn how to maintain your YES! Attitude every day, for the rest of your life! Don't just read this book once: study it, live it -- and win!

About the Author

Jeffrey Gitomer is the world's #1 expert on selling. He is author of the WSJ and BusinessWeek best-seller Jeffrey Gitomer's Little Red Book of Selling (over 400,000 sold) as well as the WSJ and BusinessWeek best-seller The Little Red Book of Sales Answers (Prentice Hall) (over 130,000 sold); The Sales Bible (over 200,000 sold) ; and Customer Satisfaction is Worthless, Customer Loyalty is Priceless. He gives over 100 presentations a year, serving customers ranging from Coca-Cola to Cingular Wireless, Wells Fargo Bank and IBM to Mercedes Benz.

From AudioFile

A popular sales expert with infectious optimism packs a lot of wisdom into this compact lesson on "positivity." Smooth and inspiring, Gitomer's message goes to the heart of what authors and teachers have been saying about effective living for years. To these foundational principles he adds intuitive points on how to jump-start a good attitude with thoughts, words, and actions. Though Gitomer's suggestions are empowering in themselves, his incomparable delivery makes this audio even more motivating and memorable. He sells these ideas with such sincerity and humility that most listeners will be unable to resist his invitation to implement his suggestions, one at a time, and gain more from their lives. T.W. © AudioFile 2009, Portland, Maine

Tuesday, October 24, 2006

The Difference Maker: Making Your Attitude Your Greatest Asset by John C. Maxwell (Hardcover - Aug 29, 2006)

  • Hardcover: 208 pages
  • Publisher: Thomas Nelson; 1 edition (August 29, 2006)
  • Language: English
  • ISBN-10: 0785260986
  • ISBN-13: 978-0785260981

product Description

Leadership expert John Maxwell believes attitude is one thing that can make all the difference in your life---and now shows you how you can make it your best asset.

About the Author

John C. Maxwell is an internationally recognized leadership expert, speaker, and author who has sold over 13 million books. His organizations have trained more than 2 million leaders worldwide. Dr. Maxwell is the founder of EQUIP and INJOY Stewardship Services.

Sunday, October 22, 2006

How to Land Your Dream Job: No Resume! And Other Secrets to Get You in the Door by Jeffrey J. Fox

How to Land Your Dream Job: No Resume! And Other Secrets to Get You in the Door by Jeffrey J. Fox (Hardcover - Dec 20, 2006)


  • Hardcover: 192 pages
  • Publisher: Hyperion (December 20, 2006)
  • ISBN-10: 1401303048
  • ASIN: B001QFZM24

Product Description

A re-titled, repackaged edition of a modern classic in career-buildingWith business bestsellers like How to Become CEO, Jeffrey Fox is unsurpassed when it comes to empowering readers to gain the edge on the competition. But before you can run the company, you have to get your foot in the door -- and in How to Land Your Dream Job, a repackaged, re-titled edition of Don’t Send a Resume, Fox shows how to do exactly that, with invaluable, often counterintuitive advice like:
-Why resumes don’t sell; -Skip the personnel department; -How to research a target company; -Be a fish out of water; -No one cares what you like; -Ask to do a demonstration; -Don’t talk in an interview; -"I" is a bad word.

About the Author

Jeffrey J. Fox is the founder of Fox & Co., a sought-after marketing consulting firm. His bestselling books, including How to Become a Rainmaker and How to Become CEO, have sold more than 750,000 copies and been published in thirty-five languages. A popular speaker for large organizations and groups of senior executives, Fox lives in Connecticut.

From AudioFile

The breadth of this authors common sense and creativity is impressive. Job hunting is marketing oneself, so think of your written inquiries and interviews as sales calls for which you (1) do your homework and (2) tailor everything about your visit to address your interviewers questions and needs. Foxs suggestions for standing out from the crowd are intuitive but seldom used. A highly useful feature of this lesson is the many scripts and role plays he offers for various interview situations and hiring agendas. The authors voice adds a tone of fatherly encouragement to his clear message. Even with his broad knowledge, he manages to understate the power of his ideas and the usefulness of his invitation. T.W. © AudioFile 2007, Portland, Maine-- Copyright © AudioFile, Portland, Maine 

Friday, October 20, 2006

Soaring Like Eagles - ASM's High-Tech Journey in Asia by Patrick Lam and Edmund Lam

Soaring Like Eagles - ASM's High-Tech Journey in Asia by Patrick Lam and Edmund Lam (Hardcover - Mar 13, 2006)


  • Hardcover: 250 pages
  • Publisher: Wiley; 1 edition (March 13, 2006)
  • Language: English
  • ISBN-10: 0470821973
  • ISBN-13: 978-0470821978




Product Description

An in-depth look at ASM Pacific Technology, the world's top company in the semiconductor assembly and packaging equipment industry. Started in Hong Kong thirty years ago, it had to face many unfavorable conditions for high-tech in Asia (such as the lack of infrastructure and resources), the volatility of its industry, and severe competitions from companies in the U.S., Europe, and Japan throughout its history. Nevertheless, it maintained profitability for all thirty years, grew organically and consistently, and today is significantly larger than any of its competitors.


This book reviews the history of ASM's growth, examines its success from differentiated strategies, leadership and culture, innovative practices, technologies and products. The management lessons along these dimensions are also explored in detail. The book also covers Asian-specific context, such as the establishment of an advanced manufacturing operation in mainland China, and explains its unique culture, challenges, and opportunities.

Take This Book to Work by Tory Johnson & Robyn Spizman

Take This Book to Work: How to Ask for (and Get) Money, Fulfillment, and Advancement by Tory Johnson and Robyn Spizman (Hardcover - Sep, 2006)



  • Hardcover: 272 pages
  • Publisher: St. Martin's Press; First Edition edition (September 19, 2006)
  • Language: English
  • ISBN-10: 0312358857
  • ISBN-13: 978-0312358853

From Publishers Weekly

The value of this book may rest more with the questions it raises than its answers. Following their first collaboration (Women for Hire's Get-Ahead Guide to Career Success), Johnson and Spizman offer women a primer on how to ask for the things that make a career successful—from getting hired to thriving in and advancing in a job. Each clear-cut game plan includes behavioral and conversational tips, workplace insight, pointers on anticipating obstacles and a balance of encouragement with advice on being realistic. When asking for a raise, for example, "base your request... on accomplishments, not personal needs," and keep in mind that the average annual raise in the U.S. is around 4%. The suggested language can be a bit stilted, but provides a useful framework for an actual conversation. A range of "tenacious" female professionals provide "She Asked For It!" sidebar anecdotes of asking and receiving, window-dressing that lends welcome "you-go-girl" inspiration. Because the questions and concrete tactics cut across all stages of a career, this guide should be of interest to anyone who needs help framing requests for what they want or deserve. (Oct.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

Â"This book gives you the most practical and valuable advice for getting exactly what you want and deserve at work.Â"
--Kelly Ripa
Â"So many of us have struggled to find the right words and inspiration to get what we want in the workplace. This book can truly change that for you! No-nonsense, concise, and compelling.Â"
--Robin Roberts, coanchor, Good Morning America
Â"The ultimate guide for nice girls who want to get ahead---practical, engaging, clear, and helpful. Don't miss it!Â"
--Barbara Corcoran, founder of The Corcoran Group and author of If You Don't Have Big Breasts, Put Ribbons On Your Pigtails

Product Description

Expert advice from Women For Hire, the leading recruitment services firm for professional women

[front flap]
 [body text]
Asking the essential question at the right moment is a skill, one that any woman can master quickly. And it is a powerful tool that can get women more of everything they want in the workplace. Take This Book to Work identifies questions that every woman should master, with expert advice on each question, including:

* How to ask for the things you really want, such as more responsibility, references, work schedule flexibility, and more
* How to tailor your body language and voice to be at their most persuasive
* Which details will best support your request, and how to organize them most effectively
* What not to ask and why
* And so much more!

This is a user-friendly guide jam-packed with all the guidance every woman needs to approach her next request with courage, confidence, and success.
 

About the Author

Tory Johnson and Robyn Freedman Spizman are the coauthors of Women For Hire's Get-Ahead Guide to Career Success. Johnson is the founder and CEO of Women For Hire, the nation's only producer of high-caliber career expos connecting professional women with leading employers. Johnson is also the Workplace Contributor for ABC News' Good Morning America. She lives in New York City.  Spizman is the author of The Giftionary and Make It Memorable, and a consumer advocate and well-known television and radio personality who lives in Atlanta, Georgia.  Please visit www.womenforhire.com and www.robynspizman.com.

Our Iceberg Is Melting by John P. Kotter, Holger Rathgeber, Peter Mueller & Spencer Johnson

Our Iceberg Is Melting: Changing and Succeeding Under Any Conditions by John P. Kotter, Holger Rathgeber, Peter Mueller, and Spencer Johnson (Hardcover - Sep 5, 2006)



  • Hardcover: 160 pages
  • Publisher: St. Martin's Press; 1 edition (September 5, 2006)
  • Language: English
  • ISBN-10: 031236198X
  • ISBN-13: 978-0312361983

From Publishers Weekly

Harvard Business School professor Kotter, author of the bestselling Leading Change (1996), teams up with executive Rathgeber to offer his contribution to the "business fable" genre. Kotter presents his framework for an effective corporate change initiative through the tale of a colony of Antarctic penguins facing danger-inspired, perhaps, by today's real-life global warming crisis (or, perhaps, by March of the Penguins' box office). Under the leadership of one particularly astute bird, a small team of penguins with varied personalities and leadership skills implement a thoughtful plan for coaxing the other birds in their colony through a time of necessary but wrenching change. The logic of Kotter's fictional framework is wobbly at times-his characters live and act very much like real penguins except that one carries a briefcase and another ("the Professor") cites articles from scholarly journals-and the whimsical tone will not be to everyone's taste. However, this light, quick read should fulfill its intended purpose: to serve as a springboard for group discussions about corporate culture, group dynamics and the challenges of change.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

Penguins illustrate how to conquer change
By Michelle Archer, for USA TODAY
 
At first glance, Our Iceberg Is Melting seems easy to dismiss as an attempt to fuse a few hot topics -- global warming, marching penguins -- into a Who Moved My Cheese? fable-as-business-lesson best seller.

But this penguin parable has a pedigree in the form of Harvard Business School's John Kotter, author of Leading Change, the 1996 business guide that also sported our flat-footed, feathered friends on the cover. The Heart of Change was his 2002 follow-up.
 
This time out, Kotter moves the penguins inside, using how a colony of them copes with a potential catastrophe -- yes, their iceberg is melting -- to illustrate his eight-step process of successful change.
 
Their story is short and peppered with the personalities organizations inevitably include: the naysayers and nitpickers, the innovators and agitators, the leaders and followers. The idea is that everyone in a group must play a role in navigating change.
 
In that vein, Kotter and co-author Holger Rathgeber write that their goal is to use a good story with visual stimuli (full-color, cartoon-like illustrations) to influence a broad range of people to better handle change and produce results. In other words, companies should buy a copy for everyone from the CEO to the stock clerk.
 
This approach paid off for Spencer Johnson of Who Moved My Cheese?, who writes the foreword.
 
Kotter's process advocates quick action to confront issues, group thinking and the buy-in of the whole organization. The goal: replace old habits with new behaviors and make them stick.
 
Whether you're a fan of lowest-common-denominator reading or not, there's no denying the logic behind Kotter's steps and the at-times clever way they are woven into the penguins' journey.

Product Description

Most of the denizens of the Antarctic penguin colony sneer at Fred, the quiet but observant scout who detects worrying signs that their home, an iceberg, is melting.  Fred must cleverly convince and enlist key players, such as Louis, the head penguin; Alice, the number two bird; the intractable NoNo the weather expert; and a passle of school-age penguins if he is to save the colony.
Their delightfully told journey illuminates in an unforgettable way how to manage the necessary change that surrounds us all. Simple explanatory material following the fable enhances the lasting value of these lessons.
Our Iceberg Is Melting is at once charming, accessible and profound; a treat for virtually any reader.     
 

From the Back Cover

"I came across Our ICEBERG IS MELTING in May, ordered and dsitributed 60 copies in June, evaluated its effect on our change effort, and then ordered 500 more copies in September. This is a gem." 
-- Heidi King, Program Manager, Dept. of Defense
 
"As a result of the book and my sharing it with a few people in the organization, we have moved quickly on several fronts. We are galvanized to go ahead instead of further studying, more organizing and so on. It is making a difference for us."
-- Tom Curley, President and CEO, Associated Press
 
"This is the easiest to read yet most informative book I have ever seen. Setting one of management's biggest challenges, 'what problem, I don't see a problem,' in the context of a melting iceberg and a determined penguin, was a stroke of sheer genius."
-- Michael Dimelow, Director of Product Marketing, TTP Communications PLC 

About the Author

JOHN KOTTER has been on the faculty at Harvard Business School since 1972. He is the author of eleven award-winning titles and frequently gives speeches and seminars at Harvard and around the world. He lives in Cambridge, Massachusetts.
HOLGER RATHGEBER spent his early professional career in Asia. He has worked in industry since the early 1990's and is now with one of the leading medical technology companies, Bectom Dickinson. Raised in Frankfurt, Germany, Rathgeber currently resides in White Plains, New York.

Thursday, October 19, 2006

How Not to Come Second: The Art of Winning Business Pitches by David Kean

How Not to Come Second: The Art of Winning Business Pitches - Hardcover (May 28, 2006) by David Kean



  • Hardcover: 192 pages
  • Publisher: Cyan Communications (May 28, 2006)
  • Language: English
  • ISBN-10: 1904879624
  • ISBN-13: 978-1904879626

Product Description

Seven practical and powerful pitch proposal techniques aimed at securing new clients and business make up the core of this indispensable guide to being the most organized, prepared, and best equipped in the competitive realm of new-business proposals. Valuable proposal checklists help ensure that a proposal pitch is complete before presentation and examples of successful pitches and information on what prospective clients look for, as well as common mistakes, are also discussed.

Saturday, October 14, 2006

The Ultimate Marketing Toolkit by Paula Peters

The Ultimate Marketing Toolkit: Ads That Attract Customers. Brochures That Create Buzz. Websites That Wow. by Paula Peters



About the Book:-
Paperback: 240 pages
Publisher: Adams Media; 2 edition (April 17, 2006)
Language: English
ISBN-10: 1593374976
ISBN-13: 978-1593374976


Firnando Chau Review


About the Book


Marketing can make or break your business. A well-crafted brochure or clever tagline can make you stand out from your competitors. However, you don't need to spend lots of money to have professional looking promotional pieces. The Ultimate Marketing Toolkit is the only resource you need to create small business marketing materials. Coverage includes:
Logos that get attention
Newsletters that generate business
Sound bites that customers remember 
Filled with sample brochures, ads, and press releases, The Ultimate Marketing Toolkit shows you how to promote a new business or remarket an old one.


About the Author


Paula Peters is a full-time writer and entrepreneur with almost a decade of experience writing technical and marketing pieces for a variety of Fortune 500 clients. Ms. Peters also teaches at the University of Missouri at Kansas City, as well as doing professional-level seminars in marketing writing that are attended by hundreds of business owners and executives throughout the Midwest.

Why Should Anyone Be Led by You? by Rob Goffee & Gareth Jones

Why Should Anyone Be Led by You? What it takes to be an Authentic Leader by Rob Goffee & Gareth Jones



Hardcover: 244 pages
Publisher: Harvard Business Press, 2006
ISBN: 1578519713, 9781578519712


Firnando Chau Review


Table of Contents:
Introduction : why should anyone be led by you?
1 Be yourself - more - with skill
2 Know and show yourself - enough
3 Take personal risks
4 Read - and rewrite - the context
5 Remain authentic - but conform enough
6 Manage social distance
7 Communicate - with care
8 Authentic followership
9 The price and prize of leadership
App. A Evaluating your leadership potential
App. B Maximizing authenticity and skill
Acknowledgments
Notes
Index
About the Authors
---


About the Book:
Too many companies are managed not by leaders, but by mere role players and faceless bureaucrats. What does it take to be a real leader-one who is confident in who she is and what she stands for, and who truly inspires people to achieve extraordinary results? Rob Goffee and Gareth Jones argue that leaders don’t become great by aspiring to a list of universal character traits. Rather, effective leaders are authentic; they deploy individual strengths to engage followers’ hearts, minds, and souls. They are skillful at consistently being themselves, even as they alter their behaviors to respond effectively in changing contexts. In this book, Goffee and Jones draw from extensive research to reveal how to hone and deploy one’s unique leadership assets while managing the inherent tensions at the heart of successful leadership - showing emotion and withholding it, getting close to followers while keeping distance, and maintaining individuality while 'conforming enough'. Underscoring the social nature of leadership, the book also explores how leaders can remain attuned to the needs and expectations of followers.


About the author (2006)


Goffee is Professor of Organizational Behavior at London Business School where he also serves as the subject area chair. He consults with a number of large corporations in the area of organizational change, corporate culture, and management development.


Gareth Jones is Professor of Christian Theology and Head of the Department of Theology and Religious Studies at Canterbury Christ Church University College. He is the author of a number of books including "Christian Theology: A Brief Introduction" (1999).