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Saturday, December 30, 2000

Building and Maintaining an Always Positive Attitude in Your Business by Future Achievement International

Building and Maintaining an Always Positive Attitude in Your Business by Future Achievement International


Future Achievement International/ MasterTrack International
ISBN-10: 0970948352
ISBN-13: 978-0970948359

Thursday, December 21, 2000

Friday, December 15, 2000

Fortune Strategy by Ean Higgins, Arun Abey, and Clifford German








Paperback: 304 pages
Publisher: Financial Times Prentice Hall (October 31, 2000)
Language: English
ISBN-10: 0273639277
ISBN-13: 978-0273639275

Monday, December 11, 2000

How to Grow a Backbone: 10 Strategies for Gaining Power and Influence at Work by Susan Marshall

How to Grow a Backbone: 10 Strategies for Gaining Power and Influence at Work by Susan Marshall



  • Paperback: 224 pages
  • Publisher: McGraw-Hill; 1 edition (September 1, 2000)
  • Language: English
  • ISBN-10: 0809224941
  • ISBN-13: 978-0809224944





Firnando Chau Review


http://www.executiveadvisorllc.com




From Library Journal

Business consultant Marshall shares her advice from working with numerous businesses striving to improve their management structure. Focusing on the difficulties in today's business environment, she wants to help listeners learn how to succeed by building a stronger backbone, defined as a firm and resolute character, and the courage to make and stand by unpopular decisions. After a sound explanation of the three components of backbone competence, confidence, and the ability to take risks the author further develops these elements in her ten backbone-building strategies (e.g., turn meetings into discovery sessions, associate with others on purpose, determine the power sources, and decide and say what you think). The unique exercises strengthen this surprisingly refreshing addition to the overly burdened management genre. The steady narration by Anna Fields slows the pace at times and dulls the attention span, so look for the hard copy to be requested. Recommended for public libraries. Dale Farris, Groves, TX
Copyright 2002 Cahners Business Information, Inc.

Product Description

To succeed in business today, an individual must be smart, competitive, resilient, tenacious, and fearless. In short, he or she needs a good, old-fashioned backbone. In How to Grow a Backbone, Susan Marshall, a top business consultant and former executive, outlines skills that readers can develop and perfect to become stronger, more confident, and more influential on the job. Using straight talk laced with wry humor, the author draws upon actual business situations from a variety of companies and industries to show how a strong backbone can change not only the outcome of the situation, but also how one is perceived.

About the Author

Business consultant Susan Marshall has held positions in advertising, marketing, employee development, and general management. Executive Advisor, LLC, was formed in 1997 by Susan Marshall to help business executives become more effective thinkers, planners, problem solvers, and leaders. Her work has evolved over the years, narrowing from a scope as broad as strategic planning and performance management systems to a targeted framework helping clients and their executive teams build rock solid confidence in five fundamental skills.

Friday, December 1, 2000

The New Marketing Era by Paul Postma

The New Marketing Era: Marketing to the Imagination in a Technology-Drivenn World by Paul Postma





About the Book:-
Hardcover, 163 pages
Publisher: McGraw-Hill Companies, Oct 1998
ISBN-13: 9780070526754
ISBN: 0070526753








Firnando Chau Review


Table of Contents:-
Foreword
Preface
Chapter One: Marketing in a Changing World.
Chapter Two: The Information Revolution.
Chapter Three: The Media Revolution.
Chapter Four: We're Only Human.
Chapter Five: The Mix of Informaiton, Media, and Human Beings.
Index
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