Going to the Sources: A Guide to Historical Research and Writing by Anthony Brundage

Paperback: 107 pages
Publisher: Harlan Davidson; 3 edition (January 2002)
Language: English
ISBN-10: 0882959697
ISBN-13: 978-0882959696

Seven Seasons of the Man in the Mirror by Patrick Morley

Seven Seasons of the Man in the Mirror by Patrick Morley (Paperback - May 1, 2002)

Igniting the Brand: Strategies that shot brands to success by Jonathan Cahill

Paperback: 192 pagesPublisher: Marshall Cavendish Limited (September 1, 2008)Language: EnglishISBN-10: 1904879098ISBN-13: 978-1904879091

Igniting the Brand: Strategies that shot brands to success - Paperback (Sept. 1, 2008) by Jonathan Cahill

Product Description

Based on the Advertising Effectiveness Awards, which is the broadest and most respected awards organization in the advertising world, this book provides the key lessons and inspirations derived from the top marketing campaigns and strategies of the past 25 years. The Advertising Effectiveness Awards requires its winners to demonstrate a clear causal link between the marketing strategy, together with its articulation in advertising, and ultimately success of the product/service in the marketplace. Therefore, there is no other source of such rigor.

About the Author

Jonathan Cahill has many years experience of working in senior positions in some of the world's largest international advertising agencies, including Saatchi & Saatchi, Young & Rubicam, JWT, and McCann-Erickson.

Uncommon Sense by Mel Gill

Uncommon Sense: A Handbook of Life you wish you had when you were born by Dr. Mel Gill

Hardcover: 377 pages

Publisher: Pandora Publishing (2000)

ISBN-10: 9810433875

ISBN-13: 978-9810433871

Firnando Chau Review

About the Author

Dr Mel Gill is the well-known and much-loved famous psychotherapist & TV personality (INCREDIBLE TALES). For 7 years, he helped people with Mental & Emotional problems on his 3-hour, LIVE on-air show on NEWSRADIO 93.8 who is also a Therapist to hundreds of the Who’s Who in the world. He is an internationally recognized Business and Training Consultant and is also a well known Corporate Advisor to CEOs of Fortune 500 Companies such as IBM, Motorola and many others, as well he is counselor to Heads-of-State of several foreign Governments.

He is the Founder of the Master Trainer Institute of New York and the President of the American Association of Master Trainers and the Creator of more “Master Trainers” than any person on Earth after founding The Master Trainer Institute of New York in 1989! Over the last 20 years, under his Mentorship, some of his students have gone from ZERO to $15,000 in income and some to even $50,000 per month in Multiple Income Streams.

He has been recognized by the Business Times and The Sentinel as the World's #1 Asian American Motivational Speaker. His experience in Training, Teaching and Consulting, whether on a corporate or individual basis, spans the globe from Hong Kong to Seattle, Chicago to Canada and Singapore to Australia, he has delivered Inspirational and Motivational seminars in more than 50 countries around the world for the past 26 years. He is now the most-renowned Expert in SUBCONSCIOUS MIND RE-PROGRAMMING, having run courses for SILVA ULTRAMIND all over the world.

Dr. Gill is also a Certified and Licensed NLP Master Trainer(since 1985) who brought NLP to Asia in the late eighties. Dr Gill is now the President of the American Board of NeuroLinguistic Psychology. Dr Gill is the author of the International Best Selling Book “Uncommon Sense”. Dubbed as the "Man With A Billion Dollar Voice", Dr Gill is a presence to be reckoned with and a great inspiration to millions of his participants and listeners worldwide.

Heart Work by Chan Chin Bock

About the Book:-
Hardcover: 354 pages
Publisher: Singapore Economic Development Board and EDB Society (January 1, 2002)
ISBN-10: 9810469063
ISBN-13: 978-9810469061

The Effective Executive by Peter Drucker

The Effective Executive by Peter Drucker

About the Book:-

Paperback: 208 pages

Publisher: Harper Paperbacks; Revised edition (January 3, 2006)

Language: English

ISBN-10: 0060833459

ISBN-13: 978-0060833459

From the Publisher:


What makes an effective executive?

The measure of the executive, Peter F. Drucker reminds us, is the ability to "get the right things done." This usually involves doing what other people have overlooked as well as avoiding what is unproductive. Intelligence, imagination, and knowledge may all be wasted in an executive job without the acquired habits of mind that mold them into results. Drucker identifies five practices essential to business effectiveness that can, and must, be learned: Managing time Choosing what to contribute to the organization Knowing where and how to mobilize strength for best effect Setting the right priorities Knitting all of them together with effective decision-making

Ranging widely through the annals of business and government, Peter F. Drucker demonstrates the distinctive skill of the executive and offers fresh insights into old and seemingly obvious business situations.


About the Author

Peter F. Drucker is considered the most influential management thinker ever. The author of more than twenty-five books, his ideas have had an enormous impact on shaping the modern corporation. Drucker passed away in 2005.