The Play Zone: Unlock Your Creative Genius and Connect with Consumers by Lewis Pinault

The play zone: unlock your creative genius and connect with consumers by Lewis Pinault

• Hardcover: 256 pages
• Publisher: HarperBusiness (April 27, 2004)
• Language: English
• ISBN-10: 0066621011
• ISBN-13: 978-0066621012

From Publishers Weekly

Amidst the legions of books peddling gimmicky sound bites on business management comes this highly complex approach to understanding consumers. Pinault (Consulting Demons) advises applying chaos theory to business and social science—through the youthful art of play (often with LEGOs). "Playfulness," he insists, "can allow the ‘hidden order’ of chaos to emerge." "Sophisticated, complex structures arise in nature all the time" and with the right creative spark, he supposes, this same self-emergent organization can help businesses understand customer desires and brainstorm new product ideas. All of this innovation occurs in Pinault’s "Play Zone"—a time and place where local players can globally affect the complex network of consumers by "playing" with various devices he calls "Ubiquitous Tools." For example, a Cabbage Patch Doll stakeholder used "the butterfly effect" in the 1980s when he paid a group of people to fight over the then-obscure toys at a single U.S. store, triggering immediate news coverage and a worldwide sales rush. But Pinualt focuses beyond the low-tech to new tools like Amazon.com’s personalized web suggestions for each visitor, which are based on an ever-increasing list of past purchases and searches. To help readers swallow the meaty scientific jargon, the author provides a quick primer on chaos theory in the introductory chapter, while sidebars and flow charts break up the prose, making important concepts slightly easier to digest. The toy graphics and constant reference to the LEGO company’s "SERIOUS PLAY" program sometimes make the book read like an advertisement. Still, this is a refreshingly thoughtful book for imagining businesses that agilely adapt to consumer demands.
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

"A fun and informative read...The intended takeaways of this tome are many." -- International Newspaper Marketing Association


"An interesting read for managers who value alternative approaches to old disciplines, sparking new insights in the process." -- Harvard Business School Working Knowledge


"Challenging...filled with intriguing ideas." -- USA Today

Product Description

LEGO#174; building bricks and toys. Intricate treasure maps with color markers. Creative imagination run riot. Play.Not your usual bag of tools for puzzling through the serious management challenges, demanding client values and the growing complex of technologies, which make up the new consumer experience.
In this groundbreaking new book, Lewis Pinault -- author of the infamous expos#233; Consulting Demons -- again draws back the curtain on the professional services industry. This time he reveals the latest cutting-edge findings set to revolutionize the consumer experience: the amazing relationship between innocent play and complex technologies and how the growing importance of our creative power as consumers is redefining the multitrillion-dollar consumer industry. Pinault turns from exposing the pitfalls of the "old-guard" consulting industry to highlighting the best professional services and technology firms and exploring the emerging developments and intriguing personalities defining the Play Zone:

• Johan Roos, Cliff Dennett and the team developing and supporting LEGO#174; SERIOUS PLAY ™ use LEGO bricks to express and advance the revolutionary language of 3-D metaphor to instigate new patterns of thinking through the intuitive power of play.
• John Caswell's Contextual Frameworks ™ resets and aligns entire enterprises and industries against a unique understanding of consumer wants and needs, rendered in captivating works of business art.
• The immersive environment of the Play Zone, where biometric, radio-frequency and adaptive computing technologies converge to bring us to the "Internet of Everything."

By integrating the latest findings from the fields of complexity science and customer service and management, and rendering them simply and logically, Pinault has created a system of six principles that offers a whole new means of cutting through complexity -- principles that can be successfully applied to any management and social setting to unleash the power of play in all aspects of the consumer experience.
Filled with entertaining stories, larger-than-life characters and eye-opening revelations, The Play Zone will guide readers through a boisterous crowd of important new ideas so that they can connect with consumers like never before.

About the Author

Lewis Pinault is vice president of consumer industries at one of the world's leading computer services and outsourcing firms, and he is a research practitioner with the Imagination Lab Foundation established by the LEGO Group. Consulting Demons, Pinault's notorious firsthand, partner-level account of the too-often unscrupulous workings of the consulting industry, led to his intensive exploration and development of new and better means of client engagement and consumer understanding. An MIT graduate, Juris Doctor, Fulbright Scholar and NASA Space Grant Fellow, Pinault combines a unique mix of science and policy perception in developing his exceptional "fun with a purpose" perspective on consumers, play and technology. He lives in London.

Everyone's a Coach: Five Business Secrets for High Performance Coaching by Don Shula

• Hardcover: 208 pages
• Publisher: Zondervan; First Edition edition (June 1995)
• Language: English
• ISBN-10: 0310501202
• ISBN-13: 978-0310501206

From Scientific American

Audible Ready: On the football field, when the game plan just isn't working, that coach and team ready to execute substitute plays inevitably have the edge. Just as Dan Marino's on-field "audibles" (verbal commands) can turn crises situations into game-winning touchdowns, the office quarterback prepared with a variety of options can execute quick, on-target decisions in the face of unexpected change or challenges.Consistency: The same reactions in similar circumstances may not seem a lot to ask of a leader - but many bosses let their moods, their "toughness," or their need to be liked get in the way when it comes to offering appropriate praise or reprimands. For Shula and Blanchard, the rule is simple: "You can't let poor performance go unnoticed - even from a superstar. The same goes for good performance - performance is all-important; that's what you need to respond to on a consistent basis."
Honesty-based: Effective leaders, Shula and Blanchard maintain, are always straightforward in their dealings with other people. Shula sets out to win fair and square and makes sure his team does the same: It's no coincidence that during Shula's seasons with Miami the Dolphins have been the least penalized team in the NFL. Though penalties in the corporate sector are less immediate than those in a stadium, studies show that the decline of ethics and integrity in a business inevitably lead to the decline of that business. Business leaders who tell it straight, who are open and honest even about bad news, develop the trust essential for strong long-term relationships - inside and outside of the company.
Featuring vignettes drawn from Shula's training sessions and actual Dolphin games, and from the corporate offices where Blanchard has encountered the best - and the worst - of management coaches, Everyone's a Coach sends leaders well on their way to creating a championship team. --This text refers to the Paperback edition.

From Booklist

Examples from the game of football are often used to illustrate determination, overcoming adversity and long odds, competition, and success; and our everyday language is filled with gridiron metaphors and memorable quotes. It is only natural, then, that Shula, the coach with more wins in professional football than any other, should write about inspiring others to win. He provided similar guidance with The Winning Edge (1973), his account of his success in turning around the ineffectual Miami Dolphins. He now teams up with Blanchard, author of the best-selling One Minute Manager (1982) and its popular sequels. Alternately, the two dispense their advice using key points based on the somewhat forced mnemonic COACH (conviction-driven, overlearning, audible ready, consistency, and honesty). Shula, a deeply religious person, includes frequent references to his faith and God. Blanchard, meanwhile, sings the praises of Shula and offers up business applications of Shula's playing-field tactics. David Rouse

Review

Winning strategies for scoring big - in any game.From the playing fields of the National Football League to the corridors of corporate America, smart leaders share the same objectives - putting together a cohesive, hardworking team and tallying up more points than the competition. In business, as in sports, the focus is on creating the winning edge by training and inspiring players to reach their best performance levels. In the face of fierce global competition and decreasing job security, the rules of the game in American business are changing: the pressure to perform has escalated and the need for effective coaching is greater than ever. In Everyone's a Coach: Five Business Secrets for High-Performance Coaching two of America's most remarkable leaders - Don Shula, the winningest coach in pro football, and Ken Blanchard, the internationally known management consultant who has guided hundreds of corporations and organizations toward performance excellence - lay out a game plan for head coaches in all occupations.
In alternating chapters, passing the ball with championship finesse, Shula reveals his secrets of successful coaching and Blanchard pinpoints how they apply to any leadership position. Combining what Shula has been practicing and Blanchard has been teaching for more than three decades into the acronym COACH, they explore five essential strategies:
Conviction-driven: Shula's vision of winning every football game - and his belief that he can do it - underlies every decision and move he makes during practice and games alike. In 1972, his vision became a reality when the Miami Dolphins went the extra mile to emerge unbeaten for the season - and topped it off with a Super Bowl triumph. Ample proof, as Blanchard points out, that believing in your goal and doing the right thing for the right reasons provide the boundaries and direction that people need and want in order to perform well.
Overlearning: Great leaders pay attention to the details - whether they're supervising a hard-driving football team or the software division of a computer company. By insisting on over-preparation throughout the season, Shula arms his players with the skill and confidence they need to make the big play; his expectations for them are never in doubt. In business, leaders who encourage employees to master every assignment thoroughly and monitor their progress every step of the way will discover, as Shula has year after year, that high expectations reap high productivity. -- From the Publisher --This text refers to the Paperback edition.

Product Description

Based on five key points symbolized by the acronym C.O.A.C.H.--Conviction-Driven, Overlearning, Audible Ready, Consistency, and Honesty--a winning coach and renowned management consultant offer a guide to success for any organization. 150,000 first printing. $100,000 ad/promo.

From the Back Cover

Are the people who report to you giving you their best? Is your team--whether a group of employees, a classroom of students, or your family--performing at its fullest potential? NFL coaching legend Don Shula and renowned business consultant Ken Blanchard team up in Everyone's a Coach to share their secrets for inspiring others to greatness. At the heart of their book is a simple acronym that describes the qualities of an effective leader: -Conviction-driven--never compromise your beliefs. - Overlearning--practice until it's perfect. - Audible-ready--know when to change. - Consistency--respond predictably to performance. - Honesty-based--walk your talk. Using an effective "tag-team" approach, Shula and Blanchard personally "unpack" the five leadership secrets behind this acronym. First, Shula tells you how each coaching concept worked on the field. Then, Blanchard explains how to apply that concept to your leadership situation. Complete with a self-test for measuring your personal coaching effectiveness, Everyone's a Coach will help you unleash the excellence in anyone. --This text refers to the Paperback edition.

About the Author

Ken Blanchard is the coauthor of a number of best-selling books, including The One Minute Manager, which has sold more than 9 million copies. He is a much-sought-after consultant and speaker whose company trains Fortune 500 companies around the world on the principles of management.;Don Shula has led the Miami Dolphins to five Super Bowl appearances and the Baltimore Colts to one--more than any other head coach in the NFL. Sports Illustrated magazine named Shula its 1993 Sportsman of the Year in honor of his becoming the winningest coach in HFL history. Coach Shula announced his retirement in January, 1996, after 25 years as head coach of the Dolphins. 

How to Become CEO: The Rules for Rising to the Top of Any Organization by Jeffrey J Fox

About the Book:-
Hardcover: 162 pages
Publisher: Hyperion; 1st edition (September 30, 1998)
Language: English
ISBN-10: 0786864370
ISBN-13: 978-0786864379


Firnando Chau Review

Amazon.com Review


Most books about career advancement are either weighty examinations about success in the workplace (e.g., How to Be a Star at Work and Working with Emotional Intelligence) or flippant, humorous takes on surviving the countless inanities of modern work life (e.g., Working Wounded). Jeffrey Fox's book, How to Become CEO: The Rules for Rising to the Top of Any Organization is neither. Instead, Fox presents 75 commonsense rules about successfully conducting your career.


Rules like "Know Everybody by Their First Name" and "No Goals No Glory" may seem obvious; others, such as "Don't Take Work Home from the Office" or "Don't Have a Drink with the Gang" may not. Each is accompanied by page or two of succinct and thought-provoking explanation. For example, for rule 27, "Don't Hide an Elephant," Fox writes, "Big problems always surface. If they have been hidden, even unintentionally, the negative fallout is always worse. The 'hiders' always get burned, regardless of complicity. The 'discoverers' always are safe, regardless of complicity." Wise and to the point, How to Become CEO will help just about anybody's career, whether you want to become CEO or not. --Harry C. Edwards


From Booklist


Fox heads his own marketing consulting company, and he demonstrates here that he knows how to package an idea. While there is nothing especially original about a list of rules for getting ahead, Fox's guide is filled with 75 tips that are short, sweet, and to the point. Moreover, the ideas themselves are fresh. You have to admire the pluck of someone who counsels spending one day a month in the library and recommends sending handwritten notes. For each suggestion, Fox includes one or two pages of elaboration. Other advice: Always take vacations. Always take the job that offers the most money. Never write a nasty memo. Don't take work home from the office. Never let a good boss make a mistake. And, nary a mention of Machiavelli or Sun-Tzu. Refreshing! David Rouse

The 7 Habits of Highly Effective People Personal Workbook by Stephen R Covey

Paperback: 192 pages
Publisher: Fireside; Original edition (December 2, 2003)
Language: English
ISBN-10: 0743250974
ISBN-13: 978-0743250979

The Road Less Travelled and Beyond by M. Scott Peck, M. D.

The Road Less Travelled and Beyond: Spiritual Growth in an Age of Anxiety by M. Scott Peck, M. D.

• Paperback: 324 pages
• Publisher: Touchstone (January 2, 1998)
• Language: English
• ISBN-10: 0684835614
• ISBN-13: 978-0684835617

Amazon.com Review

The potential danger in this book's title is the assumption that Peck is rehashing the same material he wrote in The Road Less Traveled. Thankfully, this isn't so. Although he touches upon the same themes that appear in most everything he writes--narcissism vs. self-love and good vs. evil--Peck is clearly speaking to the crucial dilemmas of the 1990s, such as overly simplistic thinking, institutionalized racism and sexism, as well as the media's despairing vision. Now that Peck has reached the maturity of 60, his narrative is less know-it-all than in the days of yore. Yet, ironically, his decades of research, writing, and human service give him more authority than ever.

From Publishers Weekly

Philosophical psychiatrist Peck (Further Along the Road Less Traveled) continues his journey through the existential conflicts and baffling paradoxes on the meandering road of personal development. Mixing selections of pre-digested Freud and Jung for nonacademic consumption, along with an idiosyncratic idea of an immanent yet bland non-denominational God, Peck guides pilgrims toward emotional and spiritual growth. His style is smooth and conversational, though his concession to political correctness, through alternating male and female personal pronouns, can be annoying. He is at his best in colorful anecdotes about his professional and personal life. In these instances, his insights reflect the experiences of a thoughtful and gentle man who has tried to find wisdom in a life that has known both sunlight and shade. Peck's hard-edged insistence on personal responsibility in everyone's life, and on an awareness of evil and sin as real, elevate his discourse from cloying New Age palaver to a meaningful concern about humanity's place in the cosmic order. His honesty in writing about, and working through, his own shortcomings testifies to his integrity and lends credence to his observations. Through copious detailed references from his previous books, he allows readers unfamiliar with them to understand and enjoy the present work, which completes his Road trilogy. Literary Guild and Doubleday Book Club alternate selection.
Copyright 1996 Reed Business Information, Inc. --This text refers to the Hardcover edition.

From Library Journal

Readers of The Road Less Traveled, which has sold millions, will be eager to read what the publishers call "the final volume in the trilogy" (the second being Further Along the Road Less Traveled, LJ 11/1/93), a series of lectures Peck gave after the great success of RLT in 1978. Although this book repeats many of Peck's ideas in the first book, he indeed goes beyond them. Peck's commitment to spiritual growth over a lifetime is evident here, presented in his fatherly and scientific voice. His intimate tone and his humility finally win readers over. He shares case studies from his long psychiatric practice as well as his own personal struggles. Peck's unique style is a mix of theology, psychology, and philosophy, combining his scientific training with his intuitive powers. There's little here to prove his theory, but his case is well stated just the same. For public libraries.?Barbara O'Hara, Free Lib. of Philadelphia
Copyright 1996 Reed Business Information, Inc. --This text refers to the Hardcover edition.

From Booklist

With this book, the hands-down most popular psychological and spiritual growth adviser concludes what he calls his Road Trilogy, the previous volumes of which are perennial best-sellers The Road Less Traveled (1978) and Further Along the Road Less Traveled (1993). One need not have read either of those to fully appreciate--indeed, to profit--from this book. Peck very cogently conflates psychiatry and Christianity in order to persuade readers that they are never going to be perfect, nor is the world going to be perfect, but that they can live responsibly and helpfully for both themselves and others if they will live thoughtfully and commit themselves to growing toward God. In the three parts of this book, Peck specifically counsels readers on rising above "simplism" by learning to live thoughtfully, on making choices in everyday life, and on pursuing the "science" of God. What finally makes Peck so compelling is his stress on complexity and paradox. He concedes, for instance, that rebelling against religion is often fundamental to continuing the journey to spiritual wholeness. "In the end," he assures, "all things point to God," who for him is, to paraphrase the hymnodist, the deep where all our thoughts are drowned--and glorified. Ray Olson --This text refers to the Hardcover edition.

From Kirkus Reviews

Peck's latest offering is the final installment of his ``Road Less Traveled'' trilogy (The Road Less Traveled, 1978, Further Along the Road Less Traveled, 1993) and a synthesis of his thinking to date. Is there a link between personal growth, spirituality, and basic mental health? Peck has spent much of his adult life arguing that such a link exists and struggling with the more difficult task of describing it. In this new work he focuses not on health but on its absence, asserting that many forms of human evil can be traced to a failure to face up to the challenge of thinking for ourselves. Confronted by life's complexities, we fall back on stereotypes in the way that we see things and treat each other. Peck goes on to argue that we must cultivate the ability to think clearly, as well as a healthy love of self (and an awareness of our own mortality), if we are not to be swept up in damaging group-driven behavior. He criticizes the denial of God and the human soul in many circles, not least by psychiatrists and the helping professions generally, as instances of simplistic thinking. As in The Road Less Traveled, Peck warns that, contrary to what our culture tells us, difficulty and pain are unavoidable ingredients of the process of personal growth. However, he now believes that his earlier stance in favor of traditional American individualism needs to be amplified by an awareness of our common interdependence and the notion of community. Peck speaks from his own personal and professional experience as a psychiatrist. This gives his writing a powerful existential quality; yet together with his habit of frequently quoting from his own books, it sometimes makes him sound pompous, as if he alone has honestly wrestled with the perennial philosophical and theological issues he raises. Generally balanced, though, and challenging; sure to appeal to Peck's large following. (Literary Guild alternate selection) -- Copyright ©1996, Kirkus Associates, LP. All rights reserved. --This text refers to the Hardcover edition.

Product Description

The Road Less Traveled and Beyond is the culmination of a lifetime of Dr. M. Scott Peck's counseling, lecturing, and writing, and the conclusion of the "Road" trilogy. In it, we are led to a deeper awareness of how to live rich, fulfilling lives in a world fraught with stress and anxiety.
With the rare combination of profound psychological insight and deep spirituality that has already spoken to millions of readers, Dr. Peck talks about decision making and the choices we make every day in business and at home, and the ethical choices that may affect the very survival of humankind. We learn the difference between good and evil, to overcome narcissism, to love and be loved, to live with paradox, to accept the consequences of our actions all through life, and to come to terms with dying and death.
Dr. Peck is a guide on the adventure that is life, learning, and spiritual growth—life's greatest adventure. Building in depth and power from the very first chapter to its lyrical and poetic conclusion, The Road Less Traveled and Beyond is an adventure in itself.

From the Publisher

The Road Less Traveled and Beyond is the culmination of a lifetime of Dr. M. Scott Peck's counseling, lecturing, and writing, and the conclusion of the "Road" trilogy. In it, we are led to a deeper awareness of how to live rich, fulfilling lives in a world fraught with stress and anxiety.
With the rare combination of profound psychological insight and deep spirituality that has already spoken to millions of readers, Dr. Peck talks about decision making and the choices we make every day in business and at home, and the ethical choices that may affect the very survival of humankind. We learn the difference between good and evil, to overcome narcissism, to love and be loved, to live with paradox, to accept the consequences of our actions all through life, and to come to terms with dying and death.
Dr. Peck is a guide on the adventure that is life, learning, and spiritual growth—life's greatest adventure. Building in depth and power from the very first chapter to its lyrical and poetic conclusion, The Road Less Traveled and Beyond is an adventure in itself.

About the Author

M. Scott Peck, M.D., is a psychiatrist and bestselling author of many books. Educated at Harvard (B.A.) and Case Western Reserve (M.D.), Dr. Peck served in administrative posts in the government and was a psychiatrist in private practice. Recently, he has devoted much of his time and financial resources to the work of the Foundation for Community Encouragement, a nonprofit organization that he and his wife, Lily, helped found in 1984. He lives in northern Connecticut.

Firnando Chau Review

The Human Side of M & A: How CEOs Leverage the Most Important Asset in Deal Making by Dennis C. Carey, Dayton Ogden, and Judith A. Roland

The Human Side of M & A: How CEOs Leverage the Most Important Asset in Deal Making by Dennis C. Carey, Dayton Ogden, and Judith A. Roland (Hardcover - Mar 11, 2004)

Hardcover: 208 pages

Publisher: Oxford University Press, USA (March 11, 2004)

Language: English

ISBN-10: 0195140966

ISBN-13: 978-0195140965

Other Reviews

"The Human Side of M&A provides a refreshing look at the process of mergers and acquisitions. It focuses on the most important asset in deal making-people...Managers of organizations contemplating M&A, or those who are exploring other ways of connecting with potential partners, will find it informative and illustrative. It is not a book full of fluff or new-age advice about bringing everyone together in a big, happily merged organizational family. It is straight talk that tells top managers to be as attentive to the human side of the deal as they are to the financial side."--Carol M. Sanchez, Academy of Management Executive

"The Darwinian nature of a large scale merger--if correctly executed--can create a tremendous uplift in management talent. This book provides you with a solid game plan on 'how to do it'." --J. P. Garnier, CEO, GlaxoSmithKline

"Good strategy is behind any merger, but great leadership is behind all successful mergers. Having serviced the top management of many, Dennis Carey and Dayton Ogden show how the right culture, right people, and right board are the difference between conception and execution in mergers and acquisitions. The chapter, Improve the Odds, will improve your odds." --Michael Useem, professor and director of the Wharton School's Leadership Center and author of Leading Up and The Leadership Moment

"When you get right down to what makes mergers work in the end--it's getting the people side of the equation sorted out fast. This book provides an extremely helpful framework to manage these issues in ways that will significantly enhance the execution of any M&A transaction." --Paul Hanrahan, President and CEO, AES Corporation

About the Book

There are thousands of mergers every year and some estimates say that two-thirds of them either fail or fall far short of expectations. How can executives keep their merger from becoming a head-on collision? In The Human Side of M&A, Dennis Carey and Dayton Ogden argue that most failed mergers looked good on paper--they made financial and strategic sense--but the highly important human element was neglected or overlooked. In particular, corporate cultures often clash and wreck any chance that the firms will work harmoniously together. The authors, who have worked with many companies in the process of merging, draw on their unique experience to show how to address the human side of a merger, revealing pitfalls to avoid and ways to minimize risk. They describe how to assess the quality of the people to determine who are the best in both firms. They argue that the CEOs need to create a new vision for the combined firm (one that differs from the vision of the original firms). And they stress that it is vitally important to move quickly once the merger is approved so that the firms can hit the ground running on the first official day of operating as a combined company. The book concludes with a rigorous statistical appendix that analyzes some of the most successful mergers of the past ten years, validating the book's underlying theme and conclusions. The numbers of mergers vary from year to year, but the strategy of putting two firms with complementary strategic strengths together will continue into the foreseeable future. This book will help ensure the success of those ventures.

About the Author

Dennis C. Carey is vice chairman of Spencer Stuart, U.S. He has recruited CEOs and directors for many of the largest global companies and has led numerous large-scale merger integration projects. He is the founder of G100 and the CEO Academy, and the coauthor of How to Run a Company.

Dayton Ogden is chairman of Spencer Stuart and previously served for nine years as the firm's chief executive. His search consulting practice focuses on CEO succession and board recruiting for a broad range of international clients. He serves on the board of the American Business Conference and is secretary and a director of Project HOPE. 

The authors are coauthors of CEO Succession (Oxford University Press, 2000)

Be Creative: Essential Steps to Revitalise Your Work and Life by Guy Claxton and Bill Lucas

• Paperback: 242 pages
• Publisher: BBC Active (March 25, 2004)
• Language: English
• ISBN-10: 056348764X
• ISBN-13: 978-0563487647
• Product Dimensions: 8.4 x 5.3 x 0.8 inches
• Shipping Weight: 10.6 ounce

Product Description

Creativity is a major economic force of the 21st Century and a vital part of everyday life. To achieve harmony, balance and personal success in our lives we need to think more creatively, become self-aware and respond to changing circumstances in a flexible and effective way. With practical exercises and inspiring examples, Guy Claxton and Bill Lucas demonstrate how to break away from old habits and free up your mind. The show you how to appreciate uncertainty, entertain outrageous opposites and stay open to the forces of ambiguity and possibility. Inklings, hunches, imagination, humour and even dreams can all play their part in liberating your creativity. *Access Creativity: How to surf your own inner-net, and how to soften up to find inspiration when thinking too hard gets in the way. *Creativity at Work: How to develop workplaces and build teams that support new thinking and creative dialogue, and allow ideas to germinate. *Living Creatively: How to take things in, communicate well, uncover possibilities you never dreamed of and make them work.

About the Author

Guy Claxton is a renowned consultant and lecturer, and the author of "Hare Brain, Tortoise Mind." 


http://www.guyclaxton.com/hbtm.htm



Bill Lucas is a sought-after speaker and strategist, and the author of "Power Up Your Mind "and "Happy Families."

http://www.ladymedeschool.bucks.sch.uk/server.php?change=TwoCol&contentType=ConWebDoc&contentId=7582


Firnando Chau Review