Everyone's a Coach: Five Business Secrets for High Performance Coaching by Don Shula

• Hardcover: 208 pages
• Publisher: Zondervan; First Edition edition (June 1995)
• Language: English
• ISBN-10: 0310501202
• ISBN-13: 978-0310501206

From Scientific American

Audible Ready: On the football field, when the game plan just isn't working, that coach and team ready to execute substitute plays inevitably have the edge. Just as Dan Marino's on-field "audibles" (verbal commands) can turn crises situations into game-winning touchdowns, the office quarterback prepared with a variety of options can execute quick, on-target decisions in the face of unexpected change or challenges.Consistency: The same reactions in similar circumstances may not seem a lot to ask of a leader - but many bosses let their moods, their "toughness," or their need to be liked get in the way when it comes to offering appropriate praise or reprimands. For Shula and Blanchard, the rule is simple: "You can't let poor performance go unnoticed - even from a superstar. The same goes for good performance - performance is all-important; that's what you need to respond to on a consistent basis."
Honesty-based: Effective leaders, Shula and Blanchard maintain, are always straightforward in their dealings with other people. Shula sets out to win fair and square and makes sure his team does the same: It's no coincidence that during Shula's seasons with Miami the Dolphins have been the least penalized team in the NFL. Though penalties in the corporate sector are less immediate than those in a stadium, studies show that the decline of ethics and integrity in a business inevitably lead to the decline of that business. Business leaders who tell it straight, who are open and honest even about bad news, develop the trust essential for strong long-term relationships - inside and outside of the company.
Featuring vignettes drawn from Shula's training sessions and actual Dolphin games, and from the corporate offices where Blanchard has encountered the best - and the worst - of management coaches, Everyone's a Coach sends leaders well on their way to creating a championship team. --This text refers to the Paperback edition.

From Booklist

Examples from the game of football are often used to illustrate determination, overcoming adversity and long odds, competition, and success; and our everyday language is filled with gridiron metaphors and memorable quotes. It is only natural, then, that Shula, the coach with more wins in professional football than any other, should write about inspiring others to win. He provided similar guidance with The Winning Edge (1973), his account of his success in turning around the ineffectual Miami Dolphins. He now teams up with Blanchard, author of the best-selling One Minute Manager (1982) and its popular sequels. Alternately, the two dispense their advice using key points based on the somewhat forced mnemonic COACH (conviction-driven, overlearning, audible ready, consistency, and honesty). Shula, a deeply religious person, includes frequent references to his faith and God. Blanchard, meanwhile, sings the praises of Shula and offers up business applications of Shula's playing-field tactics. David Rouse

Review

Winning strategies for scoring big - in any game.From the playing fields of the National Football League to the corridors of corporate America, smart leaders share the same objectives - putting together a cohesive, hardworking team and tallying up more points than the competition. In business, as in sports, the focus is on creating the winning edge by training and inspiring players to reach their best performance levels. In the face of fierce global competition and decreasing job security, the rules of the game in American business are changing: the pressure to perform has escalated and the need for effective coaching is greater than ever. In Everyone's a Coach: Five Business Secrets for High-Performance Coaching two of America's most remarkable leaders - Don Shula, the winningest coach in pro football, and Ken Blanchard, the internationally known management consultant who has guided hundreds of corporations and organizations toward performance excellence - lay out a game plan for head coaches in all occupations.
In alternating chapters, passing the ball with championship finesse, Shula reveals his secrets of successful coaching and Blanchard pinpoints how they apply to any leadership position. Combining what Shula has been practicing and Blanchard has been teaching for more than three decades into the acronym COACH, they explore five essential strategies:
Conviction-driven: Shula's vision of winning every football game - and his belief that he can do it - underlies every decision and move he makes during practice and games alike. In 1972, his vision became a reality when the Miami Dolphins went the extra mile to emerge unbeaten for the season - and topped it off with a Super Bowl triumph. Ample proof, as Blanchard points out, that believing in your goal and doing the right thing for the right reasons provide the boundaries and direction that people need and want in order to perform well.
Overlearning: Great leaders pay attention to the details - whether they're supervising a hard-driving football team or the software division of a computer company. By insisting on over-preparation throughout the season, Shula arms his players with the skill and confidence they need to make the big play; his expectations for them are never in doubt. In business, leaders who encourage employees to master every assignment thoroughly and monitor their progress every step of the way will discover, as Shula has year after year, that high expectations reap high productivity. -- From the Publisher --This text refers to the Paperback edition.

Product Description

Based on five key points symbolized by the acronym C.O.A.C.H.--Conviction-Driven, Overlearning, Audible Ready, Consistency, and Honesty--a winning coach and renowned management consultant offer a guide to success for any organization. 150,000 first printing. $100,000 ad/promo.

From the Back Cover

Are the people who report to you giving you their best? Is your team--whether a group of employees, a classroom of students, or your family--performing at its fullest potential? NFL coaching legend Don Shula and renowned business consultant Ken Blanchard team up in Everyone's a Coach to share their secrets for inspiring others to greatness. At the heart of their book is a simple acronym that describes the qualities of an effective leader: -Conviction-driven--never compromise your beliefs. - Overlearning--practice until it's perfect. - Audible-ready--know when to change. - Consistency--respond predictably to performance. - Honesty-based--walk your talk. Using an effective "tag-team" approach, Shula and Blanchard personally "unpack" the five leadership secrets behind this acronym. First, Shula tells you how each coaching concept worked on the field. Then, Blanchard explains how to apply that concept to your leadership situation. Complete with a self-test for measuring your personal coaching effectiveness, Everyone's a Coach will help you unleash the excellence in anyone. --This text refers to the Paperback edition.

About the Author

Ken Blanchard is the coauthor of a number of best-selling books, including The One Minute Manager, which has sold more than 9 million copies. He is a much-sought-after consultant and speaker whose company trains Fortune 500 companies around the world on the principles of management.;Don Shula has led the Miami Dolphins to five Super Bowl appearances and the Baltimore Colts to one--more than any other head coach in the NFL. Sports Illustrated magazine named Shula its 1993 Sportsman of the Year in honor of his becoming the winningest coach in HFL history. Coach Shula announced his retirement in January, 1996, after 25 years as head coach of the Dolphins.