About the Book:-
Paperback: 176 pages
Publisher: Vermilion (March 3, 2005)
Language: English
ISBN-10: 009189459X
ISBN-13: 978-0091894597
Firnando Chau Review
Synopsis
An inventive framework for making sound business decisions.
Corporate decision-making requires a radical overhaul. Analysis and judgment are no longer enough because it’s often a clash of values that causes disputes and conflicts. This groundbreaking book from a world authority on creative thinking provides a basis for values assessment — an essential tool in corporate decision-making in the new century.
De Bono demonstrates how values affect all areas of thinking, and outlines a framework to focus employees’ attention on a variety of values including human, organizational, cultural and perceptual values.
About the Author
Edward de Bono is the author of more than 60 books and the creator of the concept of “Lateral Thinking.” His business methods are currently taught by more than 900 trainers in 28 countries around the world and are used by such leading corporations as IBM, Motorola, and Prudential.
