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Saturday, July 18, 2009

Celebrating Failure: The Power of Taking Risks, Making Mistakes, and Thinking Big by Ralph Heath

Celebrating Failure: The Power of Taking Risks, Making Mistakes, and Thinking Big by Ralph Heath





  • Paperback: 191 pages
  • Publisher: Career Press (July 20, 2009)
  • Language: English
  • ISBN-10: 1601630646
  • ISBN-13: 978-1601630643


Firnando Chau Review



Table of Contents
Introduction Failure Teaches You to Succeed
Chapter 1 Starting Fires
Chapter 2 Resistance to Change
Chapter 3 Think Big
Chapter 4 Leading From the Back
Chapter 5 I Want to Throw Up
Chapter 6 Pause and Celebrate the Moment
Chapter 7 Frank Sinatra, Henry Mancini, and Herb Lee
Chapter 8 Hire for Attitude
Chapter 9 Family, God, and the Green Bay Packers
Chapter 10 Learn From Your Mistakes
Chapter 11 Pushing Yourself to Fail
Chapter 12 Break a Rib
Chapter 13 Winning and Losing the Negotiation Game
Chapter 14 Never Threaten to Quit Anything
Chapter 15 Answer the Question, Please
Chapter 16 Anaerobic Creativity
Chapter 17 Continuous Improvement
Chapter 18 Losing Control
Chapter 19 More Valuable Than Money
Chapter 20 Investing in People: The HR ROI
Chapter 21 Let Me Help You Find a New Job
Chapter 22 Negative Listening
Chapter 23 Even Geniuses Can Fail
Chapter 24 Keep Your Edge
Chapter 25 Confronting Fear and Surviving the Epic Crisis
Chapter 26 Blow it Up
Chapter 27 Why Wait?
Chapter 28 I Can't Find My Ball
Chapter 29 It's the Economy, Stupid
Chapter 30 Change Is My Drug of Choice
Postmortem
Index
About the Author




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Celebrating Failure is the definitive how-to manual for leaders seeking to embrace the power of failure as a learning tool to improve their organizations and achieve ever-greater goals. The business world (and, lately, the political arena) is convinced that the number one topic is change.

Heath posits that it might well be failure, because if you do it right, failure can become a launching pad for change.

Heath contends that "positive failures" are not only necessary steps on the path to success, but encourage greater freedom to take risks in pursuit of one's life goals. This counterintuitive but powerful title includes:
• Engaging stories of real-life business and personal failure experiences.
• Practical steps to apply each chapter's "lessons" and change your approach to risk-taking and failure.
• Positive, effective ways to eliminate the "fear of failure" that can holdyou back in today's competitive, fast-changing world.

Heath's insightful stories lay out his own failures and reveal his human side as a son, father, athlete, and business leader.




About the Author


Ralph Heath is president of Ovation Marketing, an ad agency he founded in 1978 in La Crosse, Wisconsin. Ovation was twice named to INC magazine's 500 fastest-growing companies. Heath is a John Caples advertising award winner and was recognized as Midwest Direct Marketer of the Year. He is a motivational speaker and has taught advertising at the University of Wisconsin. He is president of two nonprofit organizations, Mississippi Valley Conservancy and Human Powered Trails. Heath has been honored as a four-time Triathlon All-American, and is a two-time finisher of the Hawaii Ironman and a 2008 bronze medalist in Wisconsin cycling.