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Friday, July 6, 2001

Managing with Carrots: Using recognition to attract and retain the best people by Adrian Gostick & Chester Elton

Managing with Carrots: Using recognition to attract and retain the best people by Adrian Gostick & Chester Elton









Firnando Chau Review



Managing with Carrots : Using Recognition to Attract and Retain the Best People - Hardcover (Mar. 20, 2001) by Chester Elton and Adrian Gostick


Hardcover: 112 pages
Publisher: Gibbs Smith; 1 edition (March 20, 2001)
Language: English
ISBN-10: 1586850776
ISBN-13: 978-1586850777


About the Book


There’s a crisis in business today," say corporate recognition consultants Gostick and Elton. "The rhetoric we’ve been using for years—about people being ‘our most valuable asset’—has actually come true. Without much warning, we woke up one day and realized that having the right talent in this competitive marketplace is the key to success . . . Go figure."
But there is a way to retain your best employees and win their loyalty and commitment: It’s called Employee Recognition. Managing with Carrots illustrates how to implement a strategic employee recognition program and presents case studies of how North America’s finest companies create powerful recognition experiences.


From the Inside Flap


A peson entering the workforce today will have eight to ten jobs during his or her working life, and most people will change careers at least once. For a company trying to stay ahead in a competitive world, this decline in employee commitment could be the difference between corporate success and oblivion.
But it is possible to win employee commitment and retain the best employees. Many of the world's finest organizations have carefully built cultures of employee recognition, and their efforts have been rewarded with well-documented increases in employee satisfaction, productivity and profitability. Unfortunately, most organizations have no idea how underappreciated their workers feel, and many wonder why so many of their employees leave for new jobs that pay just pennies more an hour.


Corporations can save thousands, even millions, of dollars and man-hours by keeping their best employees instead of continually recruiting and training new people. Managing with Carrots shows you how. Based on years of practical research focused on the best managers in the best organizations, Gostick and Elton explain how to create powerful, bonding recognition experiences and present case studies from some of North America's finest companies.


Use this book to create your own plan for rewarding employees, and watch attitudes change. Let the experts guide you through the steps to rewarding employees for actions that support your company's goal--without spending a fortune.


From the Author


There's a crisis in business today. The rhetoric we've been using for years-about people being "our most valuable asset"-has actually come true. Without much warning, we woke up one day and realized that having the right talent in this competitive marketplace is the key to success. Go figure.